When a tired looking employee first gave me my FiveStars Card, even I was a bit confused. He mumbled something that sounded like, “mmm… reward… table seven… phone number.” That that was about all I got. I smiled, shrugged, and waited for my food, and it wasn’t for another two weeks when I finally went to the FiveStars website and figured out what it was.
So, grasshopper, I am here to tell you WHAT IT IS!
A universal rewards card. If that term is a bit unfamiliar, try these on for size: punch card, frequent shopper ID, stamp card, loyalty program, get-rewarded-for-being-a-good-customer card. Each time you shop at a business, you get a certain number of FiveStars points for the items you buy. After enough points, you can get a complimentary item from your favorite business, SHAZAM! You’re welcome.
Now comes OUR SPIN on it.
Instead of having your wallet crammed with punch cards from every business you frequent. You have one card that works at all of them.
One card to rule them all,
One card to find them
One card to bring them all
And in the dark…. oh wait…
So I may have watched Lord of the Rings one to many times, but imagine the convenience of one punch card for all your favorite local places. No matter where you got your FiveStars card, you can use it at any location in our network. Imagine the same loyalty card earning you a free coffee after ten lattes at Bean Scene and giving you a free appetizer after three dinners at Taste Buds. Imagine FiveStars. And Gollum. Ok, no more lord of the rings.
If you’re still confused (I really hope you aren’t by now), here’s an illustration:
And here’s a better designed visual aide:
The above picture leads me to my next point: FiveStars is a wild tornado absorbing everything into one card (including Dorothy and Toto and Facebook). It may not actually be that extreme, but it’s pretty close. The moral of the story is that there’s a lot more to FiveStars than punch cards. I’m not knocking punch cards, but I know you’ll be as excited as I am when I can show you everything that little tornado of a card in your wallet can do.
More posts coming… Now ride Shadowfax! (Sorry)Jeff Doka is a FiveStars employee. He likes long walks on the beach, moonlit nights, and loyalty cards. He studied under the great loyalty gurus Ghu Zin Wheng and Cho Ni Bah under their minds he grew to new levels of limitless reward card enlightenment.