Author Archives: Gracie Binder

Improving The In-Store Customer Experience

Long-lasting customer loyalty is established by addressing two key components: providing an enticing loyalty program to bring your customers back and dedication to improving your customers’ in-store experience for when they do. Implementing a engaging point-based loyalty program is easy … Continue reading

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4 Ways to Kickstart Your Loyalty Program for the New Year

2013 is here! Let’s make this the year you truly connect with and grow your customer base. Here are a few quick and easy tips to help you get the most out of your FiveStars loyalty program:

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A True Advocate For Local Businesses

Historically, new technology has always been slow to trickle down to the local business level. With Fortune 500s pouring millions of dollars into research teams and hi-tech developments aimed at deriving more revenue from consumers, smaller businesses have been left … Continue reading

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Text Message Marketing for Small Businesses

Text message marketing is a huge up and coming trend for businesses of all sizes. The reason behind it is the tremendously high open rate. For instance, traditional forms of email marketing see an average open rate of only 20%. … Continue reading

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Loyalty Programs: One of the Hottest Trends for Retailers in 2013

Our CEO, Victor Ho, has a featured article in RetailingToday.com discussing loyalty programs as a big trend for retailers in 2013! The last few years have witnessed the emergence of ‘daily deals’ as the major marketing innovation for small to … Continue reading

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FiveStars Loyalty Launches in Chicago!

It’s the moment thousands of you have been waiting for! Now you can use your FiveStars card all over Chicago!

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How to Register Your FiveStars Card

So, you’ve picked up a FiveStars card at one of our locations…Congratulations! This makes you an early adopter of technology that’s changing how businesses think about customer loyalty. We’re excited about it and we hope you are too! By now, … Continue reading

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