Author Archives: Gracie Binder

FiveStars in Forbes

This past Tuesday the FiveStars team was featured in Forbes! For the complete article, click below:

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Customer Loyalty Program Ideas That Work!

We’re holding a special webinar today, October 10th, at 5:00pm PST.

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The New Age of Customer Loyalty

Our CEO, along with one of our very first clients, the owner of The Mmoon in San Jose, recently spoke to 1to1 Magazine about modern loyalty solutions. The revenue driving power of a well executed customer loyalty program is no … Continue reading

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How To Build Your Loyalty Strategy To Grow Sales

We’re giving a special webinar today, October 3rd, at 5:00pm PST.

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FiveStars Introduces “Made In Downtown Palo Alto” Card

FiveStars is excited to announce our partnership with the city of Palo Alto, CA to bring the area its first unified “Made in Downtown Palo Alto” campaign! The “Made In Downtown Palo Alto” card, powered by FiveStars, will be the official … Continue reading

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5 Reasons Why A Mobile App Might Not Work For Your Business

We get a lot of inquiries from business owners as to why FiveStars doesn’t have a mobile app yet. While we recognize that mobile technology is a growing trend for food and retail industries, there are a few very specific … Continue reading

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Why Should I Invest in a Customer Loyalty Program?

Oftentimes our potential clients ask, “Do you really think rewarding my customers will lead to higher returns for my business?” We don’t just think so, we know so! Customer loyalty is not a new concept. Many studies have proven that well executed loyalty programs create significantly larger profit margins in competitive markets. Why do you think large corporations like Starbucks, CVS, and Safeway (just to name a few) invest MILLIONS of dollars into their customer loyalty programs?

Here are a few reasons: Continue reading

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