Tag Archives: FiveStars Loyalty

Interview Questions That Dig a Little Deeper

With last week’s blog post, we were able to help you find potential employees to interview for your small business. Now that you have some candidates lined up, the most important thing is to make sure the employees you hire … Continue reading

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How Loyalty Automation Will Drive Small Business Sales in 2013

Recently I wrote in TechCrunch about how loyalty automation is going to be one of the major benefits of big data and SaaS applications finally coming to small businesses. In this blog post, I want to explore more of what … Continue reading

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4 Ways to Find Great Employees For Your Small Business

With the new year now full steam ahead, you want to make sure you have a great team to make 2013 the best one yet. Whether you own the corner coffee shop or an upscale boutique, in this 4-week series, … Continue reading

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4 Ways to Kickstart Your Loyalty Program for the New Year

2013 is here! Let’s make this the year you truly connect with and grow your customer base. Here are a few quick and easy tips to help you get the most out of your FiveStars loyalty program:

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How will technology impact local businesses in 2013?

Tools in a local business owner’s marketing toolkit typically drive discovery, promotion, and loyalty for his/her business. For many business owners, this is also the typical order of operations. First, a business needs to be “discoverable.” This means it should … Continue reading

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Text Message Marketing for Small Businesses

Text message marketing is a huge up and coming trend for businesses of all sizes. The reason behind it is the tremendously high open rate. For instance, traditional forms of email marketing see an average open rate of only 20%. … Continue reading

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Loyalty Programs: One of the Hottest Trends for Retailers in 2013

Our CEO, Victor Ho, has a featured article in RetailingToday.com discussing loyalty programs as a big trend for retailers in 2013! The last few years have witnessed the emergence of ‘daily deals’ as the major marketing innovation for small to … Continue reading

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